Is Japan falling behind China in investing in Africa.

Long before the advent of the Chinese investment in Africa, Japan was already doing much of development work in the continent. However, in the past ten years,as China has grown to be the world's second largest economy, Japan has fallen far behind in its influence and investment in the continent. However, that may be changing in due course. According to Japan's business delegation that visited Ethiopia recently, the country is ripe for investment in the areas of agro-processing, renewable energy, construction, and manufacturing.
Ethiopia's proximity to the Middle East makes it a worthwhile investment destination, and through best practices, Japanese business leaders hope that this can be replicated across Africa. Ethiopia represents much of the Africa rising narrative. It has one of the highest growth rates in the world at over 8 percent, and also, 70 percent of its population is below 30 years, making the country a prime target for marketers.